How to, Style Guides

The La DoubleJ edit: how to style Italian maximalist prints

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How to, Style Guides

The La DoubleJ edit: how to style Italian maximalist prints

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By Gemma Deeks, Fashion Editor at Luxury Handbags  |  25 June 2026

Updated: June 2026
Luxury Handbags Stylist Standards

Reviewed by: Luxury Handbags Editorial Styling Team. Every guide is vetted for luxury appropriateness, fabric integrity, and 2026 dress-code compliance.

The short version. Let one La DoubleJ print be the hero and keep everything else quiet. A flat sandal, gold hoops, and a simple bag are usually all it needs. When you want print on print, pull one shade from the dress and repeat it.

La DoubleJ is the most joyful thing in most of my clients’ wardrobes, and also the piece they are most nervous to style. The fear is always the same, that a loud print will wear them rather than the other way round. It will not, if you follow a couple of rules. Here is how I dress the house, piece by piece.

First, what La DoubleJ is

La DoubleJ is an Italian maximalist label founded in Milan in 2015 by J.J. Martin. It is known for bold vintage-inspired prints revived from Italian textile archives, print-on-print colour, and pieces made in Italy. The swing dress and the silk kaftan are the icons, and the prints carry across tops, skirts, swim, and trousers too.

The swing dress

The swing dress is the easiest entry point. It is an A-line that skims rather than clings, slim through the shoulder and generous through the hip, so it suits most body types. Let the print lead and keep your shoes and bag plain. A tan flat by day, a heeled mule by night, and gold jewellery in both cases. That is the whole formula. Shop the designer dresses edit.

The kaftan and the silk top

A La DoubleJ kaftan wants to be the only event in the outfit. Wear it over matching swim by the pool, then add a flat sandal and a straw bag for lunch. The silk tops are quietly the most useful thing the house makes. Tuck one into tailored trousers, add a mule, and you have a dinner look that took thirty seconds. Browse designer tops and beachwear.

How to wear print on print

This is where people freeze, and it is genuinely simple. Pick one colour that appears in both prints and let that be the thread. A green stripe with a green floral works because the green ties them together. Keep the two prints in the same colour family and similar in scale, and finish with a solid shoe in one of those shades. If in doubt, anchor the look with a solid skirt from the skirts edit and let a printed top do the talking.

Where it earns its place

La DoubleJ is built for warm, social dressing, garden parties, summer weddings, the piazza, and golden-hour dinners. It travels beautifully too, since one swing dress folds to nothing and reads as an outfit on its own. For more ideas, see the Luxury Handbags Dress Edit and the full La DoubleJ collection. If you love the colour but want a softer print, Zimmermann is the gentler option.

Frequently asked questions

What is La DoubleJ known for?

La DoubleJ is known for bold vintage-inspired Italian prints, print-on-print colour, and Made in Italy craft. The swing dress and the silk kaftan are its signature pieces. It was founded in Milan in 2015 by J.J. Martin.

How do you style a La DoubleJ swing dress?

Let the print be the hero and keep accessories plain. A tan flat sandal by day, a heeled mule by night, gold hoops, and a simple bag. The A-line cut skims the body, so it suits most shapes.

How do you wear print on print without it clashing?

Pick one colour that appears in both prints and let it tie them together. Keep the prints in the same colour family and similar in scale, then finish with a solid shoe in one of those shades.

Is La DoubleJ true to size?

La DoubleJ runs in both lettered and Italian numeric sizing depending on the style, and generally fits true to size with a relaxed Italian line. The swing dress is forgiving, while tailored pieces sit closer to the body. Check the size guide on each product page.

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