Great choice. Max Mara is Max Mara is the Italian fashion house Achille Maramotti founded in Reggio Emilia in 1951, and it is best known for the camel coat. Its 101801, a double-breasted coat in wool and cashmere designed by Anne-Marie Beretta in 1981, is still in the collection, and the Teddy Bear coat in alpaca and wool pile has been a winter fixture since it came down the runway in 2013. Luxury Handbags carries Max Mara coats, tailoring, knitwear, dresses, bags, shoes and accessories, from the main line to Weekend Max Mara, ’S Max Mara, Max Mara Studio, Max Mara Atelier and The Cube.
Where to buy Max Mara in the US
You can buy Max Mara online at Luxury Shoes , with prices in US dollars: the coats and wool coats, blazers, knitwear, the Whitney and Pasticcino bags, shoes and cashmere stoles and scarves. Orders to the United States travel by DHL Express and FedEx International Priority, insured and signed for on delivery. The delivery FAQ covers duties and timings, and every piece is checked by Luxury Handbags before it leaves.
The house
Achille Maramotti started the business as Confezioni Maramotti, and the Maramotti family still owns it, with the headquarters still in Reggio Emilia. Creative director Ian Griffiths joined the house in 1987. The Whitney Bag was designed in 2015 with the Renzo Piano Building Workshop for the opening of the Whitney Museum of American Art in New York, and the family’s contemporary art collection is open to the public as the Collezione Maramotti.
The coats to know

The 101801. The double-breasted camel coat in wool and cashmere with kimono sleeves, designed by Anne-Marie Beretta in 1981. On Luxury Handbags it is the Madame 101801 Icon Coat.
The Manuela. A house classic: a belted wrap coat in pure camel hair with a notched collar and patch pockets.
The Teddy Bear coat. Designed by Ian Griffiths and first shown for Autumn Winter 2013: an oversized coat in a deep alpaca and wool pile on a silk base, made in long, short and cape versions.
The Ludmilla. A wrap coat in double-faced cashmere with a shawl collar, cut generously so it can be belted over a jacket.
The Cube. The padded and water-repellent outerwear line: reversible down jackets, long puffers and gilets.

The Max Mara lines
Max Mara sells several lines under its own name. The main Max Mara line carries the signature coats and tailoring. Weekend Max Mara is the more relaxed line, with knitwear, shirts, trousers and the soft Pasticcino Bag. ’S Max Mara is known for its wool coats and dresses, Max Mara Studio for sharp suiting and coats, Max Mara Atelier for the most elaborate coats in cashmere and shearling, and The Cube for padded outerwear. Sportmax is a separate sister label.
Max Mara sizing
Max Mara uses Italian sizes, and Luxury Handbags shows them in UK sizes with the sizes the house makes for each piece.

ItalianUKUS

IT 36UK 4US 0
IT 38UK 6US 2
IT 40UK 8US 4
IT 42UK 10US 6
IT 44UK 12US 8
IT 46UK 14US 10
IT 48UK 16US 12

Max Mara coats are cut with room for a jacket underneath, so take your usual size. Knitwear comes in letter sizes from XS to XXL, and shoes in European sizes.
How to wear Max Mara
Start with one coat in a house shade, camel above all, with navy and grey close behind, and build around it. A camel wrap coat over a fine cashmere roll neck and wide-leg wool trousers is the house uniform for the office; swap the trousers for straight jeans and loafers at the weekend. For evening, keep the coat and change the knit for a silk blouse. A cashmere stole in the same tone as the coat finishes the look in winter.
Shop by category

Max Mara coats and trench coats
Jackets, blazers and gilets
Knitwear, trousers, dresses and skirts
Bags, shoes, accessories and jewellery

Frequently asked questions
Who founded Max Mara?
Achille Maramotti founded Max Mara in Reggio Emilia, Italy, in 1951. The company began as Confezioni Maramotti and is still owned by the Maramotti family, with its headquarters in Reggio Emilia.
What is the most famous Max Mara coat?
The 101801, a double-breasted camel coat in wool and cashmere designed by Anne-Marie Beretta in 1981, is the house’s best-known coat. The Manuela wrap coat in camel hair and the Teddy Bear coat, first shown in 2013, are the other two classics.
Where can I buy Max Mara in the US?
Luxury Handbags sells Max Mara online with prices in US dollars and ships to the United States by DHL Express and FedEx International Priority, insured and signed for on delivery. The range covers coats, tailoring, knitwear, bags, shoes and accessories.
Does Max Mara run true to size?
Max Mara uses Italian sizing, where IT 40 is UK 8 and US 4. Coats are cut with room for a jacket underneath, so most people take their usual size. Luxury Handbags lists every piece in UK sizes with the sizes the house makes.
What is the difference between Max Mara and Weekend Max Mara?
Both are designed by the same house. The main Max Mara line carries the signature coats and tailoring, while Weekend Max Mara is the more relaxed line, with knitwear, shirts, trousers and the Pasticcino Bag at lower prices.. Standouts this season include Sala Cady Princess Midi Dress in Black, Vetro Organza Shirt Dress in Honey, Miss Envers Satin Wrap Midi Dress in Black, Sax Sleeveless Jacquard Midi Dress in Midnight Blue, Pagella Woollen Cloth Shirt Dress in Ruby and Adagio Cotton Poplin Shirt Dress in Dark Red. If you want one hero piece, start with Sala Cady Princess Midi Dress in Black — it anchors a capsule and works across seasons.

No problem — we can source it through our Blind Network, typically in 7–14 days, and bespoke variations are available through Luxury Handbags by You.