The Luxury Handbags guide to Totême

Totême sits in the same quiet-luxury conversation as The Row and Khaite, with a Scandinavian accent and a friendlier entry price. Elin Kling built her name as one of Sweden’s first fashion bloggers, then closed that chapter to design the clothes she could not find: minimal, exact, and made to wear for years. Karl Lindman, her partner and the brand’s creative force, shapes the visual language. Both have their own entries in the fashion record, and the brand they built is now a fixture of the considered wardrobe.

How our editor styles Totême

Start with the outerwear. A Totême coat, in wool-cashmere and in cotton-trench form, carries an entire winter over tailoring on a workday and over a slip dress at night. Add the Original denim and a fine knit for the off-duty uniform, then knot the monogram scarf for the finish that reads as Totême from across the room. The palette does the heavy lifting, so keep it tonal: camel on ecru, black on washed denim, a single quiet colour at a time.

Totême sizing and fit

Totême runs largely true to size, with a relaxed, room-to-move line on most knitwear and outerwear and a slimmer cut on jersey and tailoring. The label uses letter sizing and EU numeric sizing, and denim is sold by inch waist. Use the guide below as a starting point and check the size guide on each product page for exact measurements.

Frequently asked questions

Is Totême a luxury brand? Totême is a premium contemporary label often grouped with quiet-luxury houses like The Row and Khaite. It sits a step below traditional couture pricing, which is part of its appeal: investment-grade minimalism at a more reachable entry point.

Where is Totême made? Totême is designed in Stockholm, Sweden, and produced through specialist ateliers in Europe and beyond, with a stated focus on responsible materials such as organic cotton and RWS-certified wool.

What is Totême known for? The monogram silk scarf, the Original straight-leg denim, clean A-line outerwear, and a tonal palette of camel, ecru, black, and washed blue.

Does Totême run true to size? Yes, largely. Knitwear and outerwear sit relaxed, jersey and tailoring run slimmer. Check the per-product size guide and size up if you prefer a softer drape.

Who founded Totême? Elin Kling and Karl Lindman, in Stockholm in 2014.

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